skip to main
skip to sidebar
FACTS & OPINIONS ABOUT RADIO & TV COMMERCIALS, ADVERTISING JINGLES & BRANDING CAMPAIGNS
Wednesday, August 19, 2009
VOCAL QUALITY - The 3rd of 10 elements in great commercial or internet jingles
It's not what you say; it's how you say it. When it comes to a jingle, it's not what you sing; it's how you sing it. A distincitive voice can bring the spot to another level.
Post a Comment
Post Comments (Atom)
This blog is dedicated to exploring the impact of music on commercial messages and specifically what elements make a great advertising jingle.
Due to copyright restrictions, we're using classic television and radio spots from the internet archives of the Prelinger Collection as examples. Informative and entertaining. Enjoy.
Subscribe in a reader
West Kingston, Rhode island
Songwriter, musician, retired agency creative director.
View my complete profile
The Ad Contrarian
Brand, Bullshit & Beyond
3 days ago
ad space too expensive? publish your own mag
3 months ago
make the logo bigger
We’ve moved > > > > > > > > >
3 years ago
Swing, jazz and blues - Dance to the music
Radio show: Peppermint Candy with Broken Hearts
3 years ago
The Innovation Economy T-Shirt
5 years ago
ASIFA-Hollywood Animation Archive
The Radio Directory
The Radio Site
National Lampoon Radio Hour
Radio and Production Resources
Go2Audio - Radio Resources
Ad Age - Top 100 Commercials Ever
TellyTunes - Television Jingles & Themes
Old Time Radio Commercials
Classic Commercials and Advertising History on DVD
iTunes Old Time Radio Commercials
iTunes Classic TV Themes
Jump TV, Inc.
Sam Ash Direct - the best music gear bargains.
Wolfgang's Vault - Music Memorabilia
Learn to Play the Piano By Ear
There's No Business That's Not Show Business: Marketing in an Experience Culture
Six Rules for Brand Revitalization: Learn How Companies Like McDonald's Can Re-Energize Their Brands
Persuasion: The Art of Influencing People
Truth About Creating Brands People Love, The
BIG Ideas to BIG Results: Remake and Recharge Your Company, Fast
Presenting to Win: The Art of Telling Your Story
Improve Your Marketing to Grow Your Business: Insights and Innovation That Drive Business and Brand Growth
How to Be a Complete and Utter Failure in Life, Work & Everything: 44 1/2 Steps to Lasting Underachievement
Click our logo to visit Jynglz
widget and many other
great free widgets
Using Music for a More Effective Message - 10 Elem...
MUSIC RELEVANCE - The 1st of 10 elements in great ...
CULTURAL RESONANCE - The 2nd of 10 elements in gre...
VOCAL QUALITY - The 3rd of 10 elements in great co...
BRANDING - The 4th of 10 Elements in Great Commerc...
SOUND EFFECTS - The 5th of 10 Elements in Great Co...
BENEFITS DESCRIPTION - The 6th of 10 elements in g...
AUDIENCE IDENTIFICATION - 7th of 10 Elements of Gr...
CATCHY LYRICS - The 8th of Ten Elements of Great A...
REPETITION - 9th of 10 Elements of Great Advertisi...
POWERFUL MUSIC: 10th of 10 Elements of Great Comme...