So what's in a jingle...most of the time it's Music and Lyrics. Sounds simple. The trick is to create something that sticks in your head. And sometimes its the simplest words that do that. These public access commercials do just that.
This blog is dedicated to exploring the impact of music on commercial messages and specifically what elements make a great advertising jingle.
Due to copyright restrictions, we're using classic television and radio spots from the internet archives of the Prelinger Collection as examples. Informative and entertaining. Enjoy.
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